Tuesday, May 29, 2007

The Money Game


I was reading a Kiyosaki book (I think it was ‘Rich Dad, Poor Dad’) some time ago, and he explained that the key difference between those with money and those without, is how the wealthy see money.

I am paraphrasing a bit, but the gist was that wealthy people see money as numbers, just a game. They give it no inherent energy; they simply play the numbers.

Much (not all) of this idea makes sense to me. What I encourage you to play, is the $10,000 value game, taught to me by David Penglase.

Here is the set up.

You give me $10,000 and I work exclusively for you for the next 30 days (seriously it’s just a game not an offer!).

Imagine I sat beside you every day and watched what you did in your businesses and how you conducted yourself. I’m certain you could see the value in this.

So why don’t we do this all the time?

Simple: We're not willing to do all that it would take, to deliver that service level.

The question then, is not whether you have $10,000 to share or can afford to invest, but rather what we're willing to do, to have it in our bank account.

So, let’s all write $10,000 on top of a sheet of paper and start creating, line by line, a list of what you will do, what they will get, and what the benefit of each line item is to the prospective investor.

Now imagine there are 100 people in front of you. If you offered the unlimited help, you would have most of the room saying yes.

In your mind, start taking away line items until you are happy. Some of the things you think they value, they don’t. And some of the things they really value, you won’t do.

The quality of your success rate making offers and engaging people, is all about these invisible lines.

Getting to know what your market wants is key. Knowing what you are willing to do is critical.

What do you think?

1 comment:

  1. Dave, that is an awesome game. Matt, thanks for sharing it with us.

    To everyone else, also remember Matt's opening premise from Kiyosaki. Remove emotion from money in your non-business aspects of life and you will create massive value for yourself too. Check out Chris Gray's chapter, as Matt suggests, and you're on your way.