Monday, June 30, 2008

How to be the worlds best speaker.

This week’s posting is the last in the series of the how to guide on becoming a Million Dollar Expert, and will outline the 15 key skills you need to “SPEAK” well.


They are as follows:


Key Skill

Manage messages


Essential Skills

  • Focus attention
  • Crystalise a point
  • Establish relevance
  • Use high levels of abstraction
  • Inspire to action


Competent Skills

  • Reveal and unravel
  • Memorable phrasing
  • State management
  • Advanced premise management
  • Interpret and direct



Masterful Skills

  • High personal evolution
  • Minimal preparation time
  • Quotable sound bytes
  • High use open loop metaphors
  • Implied content depth


Remember, ‘speaking’ is just one of the six key modalities in the Thought Leaders Million Dollar Expert model.


Take these 5 actions now

  • Discover your angle
  • Write a presentation
  • Write a 100 word summary of the presentation
  • Outline 2-5 key topic benefits as bullet points
  • Create a 150 word bio for why you are the person for the topic

Sunday, June 29, 2008

How to be the worlds best facilitator

Continuing our series with a how to guide on becoming a Million Dollar Expert. This week’s newsletter will outline the 15 key skills you need to “FACILITATE” well.


They are as follows:


Key Skill

  • Establish environment

Essential Skills
  • Remove personal agenda
  • Create trust
  • Respect diversity
  • Detach from outcome
  • Active listening

Competent Skills
  • Capture conversation
  • Check understanding
  • Hold the space in tension
  • Balance content
  • Expose all opinions

Masterful Skills
  • Ability to drill down on an issue
  • Shift levels of abstraction
  • Break deadlocks
  • Manage energy
  • Summarise actions

Remember, ‘facilitating’ is just one of the six key modalities in the Thought Leaders Million Dollar Expert model.


Take these 5 actions now


  • Scope out 6-12 situations where your message applies
  • Design a loose process that works over 1, 2 or 3 days for these situations
  • Identify general targets that suit 1 and 2
  • Match IP to 1, 2 and 3
  • Review 20 questions from each card and select key ones

Saturday, June 28, 2008

How to be the worlds best author

Continuing our series with a 'how-to' guide on becoming a Million Dollar Expert. This week’s newsletter will outline the 15 key skills you need to “AUTHOR” well.


They are as follows:


Key Skill

  • Ability to invest


Essential Skills

  • Ability to focus and stay on track
  • Maintain momentum
  • Work to a structure
  • Come from clarity
  • Think as both author and receiver


Competent Skills

  • Move-on at completion
  • Audit existing content
  • Organise logically
  • Not attach to good, go for great
  • Establish feedback diversity


Masterful Skills

  • Know your receiver
  • Research facts
  • Step away from project
  • Care about the detail
  • Sell investment



Wednesday, June 25, 2008

Is anybody really listening?

I have been working on my next book and was playing around with the title. Its’ focus is on presenting, pitching and positioning.

As I’ve been writing, I have been thinking about all the distractions that make it harder and harder to get your point across. From the Internet to new media; from free podcasts to increased advertising frequency.

It’s harder and harder to be heard.

In this Personal Best I wanted to suggest 3 ideas on how to be heard above the noise of others.

  1. Use analogies and metaphors to explain what you do. This lets people understand what you are saying by using a mental hook they already have. They don’t need to fit anything new in their already crowded brain.
  2. Say the same thing lots of different ways. Sometimes use big words - sometime use casual slang. Put simply, find ways to say the same thing with repetitive variety.
  3. Ask questions. A question that’s on topic or around your point, creates a vacuum in the mind of your listener, which means that the messages that follow are more likely to stick.

So SPEAK UP! Nobody is listening to you.

Is anyone really listening?

I have been working on my next book and was playing around with the title. Its’ focus is on presenting, pitching and positioning.


As I’ve been writing it, I have been thinking about all the distractions that make it harder and harder to get your point across. From the Internet to new media; from free podcasts to increased advertising frequency.


It’s harder and harder to be heard.


In this Personal Best I wanted to suggest 3 ideas on how to be heard above the noise of others.


  1. Use analogies and metaphors to explain what you do. This lets people understand what you are saying by using a mental hook they already have. They don’t need to fit anything new in their already crowded brain.

  2. Say the same thing lots of different ways. Sometimes use big words - sometime use casual slang. Put simply, find ways to say the same thing with repetitive variety.

  3. Ask questions. A question that’s on topic or around your point, creates a vacuum in the mind of your listener, which means that the messages that follow are more likely to stick.


So SPEAK UP! Nobody is listening to you.


Monday, June 16, 2008

Back to Basics

There is a lot of talk at the moment about how tight the market is. Across all sectors, business is down and consumer confidence is down.


It's easy to get caught up in the doom and gloom, but here is what I know:


When the going gets tough….. the tough get going.

  1. Get back to basics
  2. Offer enormous value
  3. Deliver more than you promise
  4. Care genuinely about your customer
  5. Work harder and smarter than the rest

I know I am…


So what are you waiting for? When a market squeezes, those who know how to sell and deliver, excel. You should seize market share when people are whingeing.


Get on with it and turn every negative conversation into the mindset of ‘Good. You keep thinking that.…I’m working here’.

Saturday, June 14, 2008

How to be the worlds best coach

The skills for coaching are as follows:


Key Skill

  • Ensure agreement

Essential Skills
  • Identify agenda
  • Check-in regularly
  • Assess deeper issues
  • Maintain perspective
  • Control overload

Competent Skills
  • Filter views and focus attention
  • Establish a plan and periodisation schedule
  • Attach to the outcomes
  • Know the individuals
  • Conduct a gap analysis

Masterful Skills
  • Seek empathy over sympathy
  • Prioritise activities
  • Exploit existing energy
  • Systemise feedback
  • Remain client centred

Remember, ‘coaching’ is just one of the six key modalities in the Thought Leaders Million Dollar Expert model.

Friday, June 13, 2008

How to be the worlds best mentor

Continuing our series with a how to guide on becoming a Million Dollar Expert. This week’s post will outline the 15 key skills you need to “MENTOR” well.


They are as follows:


Key Skill

  • Enhance experience

Essential Skills
  • Expose personal experience
  • Hold threat-free space
  • Allow personal experiences
  • Make time in time
  • Personalise learning

Competent Skills
  • Leverage influence
  • Set boundaries
  • Monitor progress closely
  • Timely interventions
  • Accelerate learning curves

Masterful Skills
  • Seek understanding
  • Get involved in content
  • Provide perspective and feedback
  • Make it personal
  • Discuss end date and manage expectations

Thursday, June 12, 2008

How to be the worlds best trainer

Continuing our series with a how to guide on becoming a Million Dollar Expert. This week’s newsletter will outline the 15 key skills you need to “TRAIN” well.


They are as follows:


Key Skill

  • Establish process

Essential Skills
  • Drive content objectives
  • Review and refresh creatively
  • Engage interest
  • Design effective curriculum
  • Vary teaching techniques

Competent Skills
  • Pinpoint competence
  • Assess understanding
  • Provide application
  • Empower individuals
  • Design around learning styles

Masterful Skills
  • Explore different facets
  • Exploit tools for review
  • Quick study
  • Identify essential leanings
  • Enhanced repetition techniques

Tuesday, June 10, 2008

Everyone's Smart

You know that guy sitting across from you. The one who annoys you and just doesn’t pull their weight?

He could be a genius! They’ll of course always be exceptions, but if you could consider for a minute that everyone you meet has a unique intelligence – it could be that you just have to identify it to unlock their true potential.

I know it’s often buried behind layers of

  1. Poor communication
  2. Unproductive behaviour
  3. Abrasive personalities
But what I’m saying, is that we see the world through our own perspectives and to the level of our own intelligence. If however we broaden what it means to be smart, we just might find some brilliance behind each and every person we meet.

Why not treat every difficult person you meet, as a genius who hasn’t yet discovered his or her talent. Approach them with compassion and patience even when you want throw blue-tac at them.

Who knows….. you might even discover what your own unique genius is.

Try this;

Look at the negative behaviour and see if you can spin a positive trait out of it. Focus on what that persons strength (super power) might be. Give it a name in your head & remember it when they’re demonstrating a behaviour less than ideal.

Finally, don’t spend time on people who don’t step up after a little while. Some do want to show their brilliance, some don’t.

This won’t work for every person you meet or work with, but might help with one or two.

Tuesday, June 3, 2008

Is it plagiarism?

Thought Leaders are required to know first what is being said by other leading Thought Leaders. Reading books is a great way to do this.


Often you might quote what one author said in your speeches.


For example, in Seth Godins latest book Meatball Sundae, he quotes something like 6 (I stopped counting) other current books. What he does however (and we could model this), is interpret the message into a new context, not just regurgitate what some one else could read.


Which leads me to book summaries. I don’t like them. That is until a great thinker and friend of mine, Geoff Macdonald, started to send me his books RAP’s.


Geoff is a genius and reading his raps is like reading something new; something that adds to the reading of the book rather than replaces it. He does an amazing job of making the simple - effective!


That’s what we need to do:


1. Quote the source

2. Add to the message somehow using your expertise

3. Encourage people to go to source and tell them how

Monday, June 2, 2008

Stand Out

The most powerful way to stand out is to get known for something. Tell us what you stand for and you will be memorable. I designed a simple 9 step model for helping you to answer the question: What do you do?


Here’s how it works… I ask ‘So, what do you do FIRST-NAME?”


You then have 9 ways to answer the question. Here are three…

  • CATEGORY: Give a basic answer and don’t be too creative. If you are a lawyer, say so. If you are a project manager, say so. If you are an outsourced IT department, you would say “I run an IT business”.
  • ANALOGY: You can then explain what you do via a known comparison. ‘Well, we are kind of like a paramedic service for your existing department – call us when you have an emergency’.

  • PROBLEM: Next, explain how what you do deals with a real problem your target clients may face. So, continuing the IT example you might say, “We find that our clients have the staff to handle most standard IT issues but they need help when faced with the big challenges or emergency situations. That’s where we come in. We are the extra capacity in times of crisis.”